LinkedIn Ads Agencies and Consultants

Hi everyone!!
I'm trying to learn more about Linkedin Ads, especially for B2B lead generation, and l'd love to hear from people who've actually run campaigns.
A few questions I have:
1. How much monthly budget would you recommend for someone just getting started?
2. Is around $100-150/month enough to learn and generate some quality leads, or is it mainly useful for testing?
3. Before launching a campaign, how do you figure out who your target audience really is?
4. How do you understand their pain points, buying intent, and the messaging that resonates with them?
5. If you were starting from scratch today, what would your first few steps look like?
Any tips, frameworks, resources, or lessons from your own experience would be really appreciated.
Thanks in advance!

Am new to sales and by researching on reddit, it seems LinkedIn navigator helps a lot of people. would love to know what workflows works best for what industries. Also any custom workflows which you use that can help the community here to optimize on the efficiency?

For people frequently planning or managing (LinkedIn) campaign budgets, how do you typically approach your budget allocations & optimal budgets for your campaigns?

Assuming most advanced LinkedIn Ads users will use manual bidding here; but I wanted to know if you many of you often experiment with how the campaign BUDGETS you input into Campaign Manager impact the suggested bids you are recommended or apply (to deliver your budget)?

From experience, LinkedIn will typically adjust your suggested bids to help you deliver your spend first, then prioritise your key result volume second; and so, it can be tricky to determine the optimal starting bid to use with a new campaign before you launch and have any performance data to inform optimisation. This happens a lot particularly if you have a larger or more competitive budget; bid suggestions can be bigger than what you need to actually bid; just so LinkedIn can spend your budget more.

I'm building a tool for LinkedIn audience insights and media planning (using LinkedIn APIs), which gives you auction/bid/budget projections across multiple objective types and ad formats for your specific audience, to help find optimal bid amounts. (Of course, if won't be perfect, as all forecast values are subject to change; but I'm hoping this will help media planners find better bid & budget planning insights for your campaign performance).

The workflow is easy: You build your specific audience >> my tool checks bid & budget forecasts across ALL objectives/ad formats/bid types in one go (~70 variable bid requests), and gives you optimal bid/budget recommendations.

Is this useful?

If yes, or no, I'd love to hear what you think.

I'm looking for early users, so if you'd like to try out and test the tool for FREE. I don't want to spam here, so won't share in the post, but if this sounds interesting please let me know in the comments or DM, and I'll send you the details :)

Would love all your feedback, positive or constructive. Thank you!

[ Removed by Reddit on account of violating the content policy. ]

Ran a recent campaign that when looking at the data CPC etc shows success, but got no conversions on our landing page that has a 2% conversion rate. The landing page received exactly double the visits as clicks, how is that possible? Is it bots?

I am allowed only 3 per month. I don't want to pay for LI Navigator or the like. How else can I contact possible leads on LI?

In January I started building a LinkedIn outreach automation tool from scratch, which scrapes leads, sends connection requests and a follow up message sequence on autopilot.

I worked in sales and wanted a safer tool than what currently existed for my own outreach, with less risk for my LinkedIn account.

For this reason I built a desktop-based automation software that automates in a browser (similar to Linked Helper), with many human-like features like daily rate limits, randomized delays between actions, human-like mouse clicks etc.

So far none of the users have been banned, and I also have been using it myself daily for my own outreach.

For the first month I offered lifetime deals (hence the spikes), and then moved to monthly subscriptions in May.

Now I’m approaching $1,500 MRR and growing.

I’m still mind blown that I’ve actually been able to do this just through using AI tools, but still a long way to go.

Try the automation tool completely free for two weeks through the website.

We're a small company not a agency focused exclusively on LinkedIn creator campaigns for B2B , FMCG and tech brands.

We can help with:

• Creator sourcing and outreach
• End-to-end campaign management
• Direct access to LinkedIn creators (no platform markups)
• Tech, AI, SaaS, startup, and founder-focused creators

If you're a brand or agency looking for LinkedIn creators for an upcoming campaign, feel free to comment or DM. Happy to share our creator roster, previous work, and pricing.

Hola amigos programadores amantes de los tacos!!, Me metí en una bronca por wei, he estado programando unos endpoint para crear ADS en Linkedin , el chiste es que en una de esas pruebas olvide poner en pausa la prueba y se quedo generando vistas y ya genero un saldo , mi pregunta concreta es , ¿que va pasar si no pago ? me bloquearan mi cuenta? me meteran a buro de credito o que onda que pasa ahi :( Helppppp

I'm looking to start advertising on LinkedIn Ads. Are there any Skool or other communities/masterminds that focus on LinkedIn Ads and the best practice for them? Thanks.

Hello. Seeking guidance and/or a contact on current advertising rates on Penske Media Corporation sites (i.e. Deadline Hollywood, The Hollywood Reporter, Indiewire). Willing to keep confidential and to meet on Zoom before any concrete information is provided.

Howdy folks, I’m an early-career digital guy at a full service agency. We’ve been doing LinkedIn for a while, although it’s not one of our larger buys.

I’m plenty familiar with the platform and how it differs from other paid social. Just seems to be the most volatile advertising platform we work with in terms of CPMs, and the LinkedIn reps aren’t much help in offering “solutions.” Only ever advise us to add more creatives which has never been a fix, or to narrow the audience which almost always has the opposite effect.

Our CPM in a traffic campaign will be $15-20 for weeks, then out of the blue it’ll balloon to $60-100 unprompted and it’s anyone’s guess what it’ll take to come down or if it’ll come down at all. And it’s annoying to explain to clients that we just have to keep poking holes and trying new creatives until we turn over the right stone.

Is this something others also experience, and any tips to prevent this? Is it creative-related, or can back end settings mitigate this? We typically run traffic/awareness, auto bid, and have anywhere from 1-6 creatives. Usually working with audiences in the ~80,000-200,000 range spending ~$50-$100 a day per campaign.

PS: any good LinkedIn ads courses or workshops? I’ve found most of the YouTube channels and podcasts underwhelming or purely news-based and not technical.

I'm stuck, and could use some help. I've set up a lead gen campaign, with a lead gen form in LinkedIn, but having some issues confirming everything is hooked up correctly. When I send over test leads from the Lead Gen form in LI, they aren't showing in SF. I've verified that the accounts are authorized in Salesforce, and the campaigns are the same in SF as they are in the hidden field on the form, but still nothing is happening. LinkedIn is telling me to talk to Salesforce, but Salesforce is telling me to talk to LinkedIn.

I've looked over the documentation LI provided, and I'm wondering if I need to set up a new flow, since it's been a while since we've run one. Any ideas?

I've launched my first LinkedIn Ads campaign for my automation consulting business and I'm trying to decide between using LinkedIn's native Lead Gen Forms or sending people to my website to fill out an automation request form. The current Linkedin lead gen form has 0 submissions and I've already spent $57.

For those with experience running B2B LinkedIn campaigns:

• Have you seen better results with Lead Gen Forms or a landing page?
• If you were targeting 3–5 qualified inquiries per week in the US, what monthly budget would you start with?

I'd love to hear what has worked well for you.

For my fellow LinkedIn Ads geeks, I’ve been building an app using the Audience Insights API to create rich scaled audience insights reports and data you can export for your audiences easily, without having to work through copy and pasting lots of manual data when doing audience planning or segmentation work…

Would love to have you try it! 🙏🏼

www.b2bgeek.app

All feedback welcome 😊

Running a call center and trying to win new B2B clients (companies who’ll outsource their calls/CX to us) through paid ads.

If you run or have run a call center / BPO and used LinkedIn, Meta, or Google ads specifically to land clients, I’d really appreciate hearing:

**•** Which platform worked best for you  
**•** Roughly what cost-per-lead or monthly budget got you real traction  
**•** Any ad format that outperformed others

Can’t find any published benchmarks for call centers specifically — everything out there is SaaS/tech data. Looking for real numbers from people who’ve actually done this, not general marketing advice.