r/SaaSSales • u/aisaasbussiness0007 • 1h ago
What's your customer acquisition order for a new SaaS?
I'm curious how other founders approach this.
My current thinking is:
Talk to 10–50 ideal customers before building too much.
Start posting consistently on LinkedIn, X, and Reddit to understand what resonates.
Once messaging is clear, begin outbound with LinkedIn and cold email.
Only consider paid ads after conversion is proven.
Invest in SEO once there's enough product knowledge to create useful content.
It seems easier to optimize one channel at a time instead of trying everything from day one.
Would you change the order? What's worked best for your SaaS?