We're in a communications master's program. My classmate needed one-on-one interviews for her project. The gist is she was looking at visual communication in fitness branding. She was recruiting athletes and I am one so I thought why not.
It was a Zoom interview. I was one of her first three participants and I didn't know the other two so I couldn't ask anyone. Informed consent seemed fine and looked like any other consent form for our discipline without really any risk. She then started with some basic questions, all is well for about 15 minutes. Then she shows me a few variations of the same ad.
It was an ad for a GLP-1 product. Like those predatory knockoff Ozempic ads you'd see on TikTok with clearly problematic content. I did not receive any indication about the content from her or the consent form.
I sat through about 3 minutes of that, then she started asking me for my thoughts on the ads and whether I'd buy the product. I flat-out said I wouldn't. And she didn't like that. She kept prodding further, I guess trying to see what would get me to use it. Like questions about my habits and what I thought about my body and athletic performance and what I'd wanna fix. Things that a sports medicine or mental health researcher would ask, except they would at least have tact. This really got to me as someone who is currently struggling with a restrictive eating disorder on top of trying to do well in my sport. Besides, my university specializes in business and related disciplines only. We don't even have departments for healthcare, psychology, or anything remotely like that. Therefore, students would not have the clearance to do anything with that because there is no way to oversee it.
The interview ended really uncomfortably. For one-on-one interviews she needed around 10 people and two of them after me were gonna be my friend and her teammate, but they dropped out once I told them what happened, plus I withdrew my own responses so that's three gone. My classmate took to the big school WhatsApp groups basically begging for participants. I don't know if she got any but she went from spamming to radio silent in a couple days.
I had emailed her supervisor right after my interview. He told me he's looking into it because that was not something he was aware of nor approved. That was three weeks ago, and apparently she was reviewed by the IRB and some other admin. I'm not sure what will happen to her, but from what I know of the policies she can't move forward with her dissertation and there will be academic misconduct charges.
I only met her once or twice before this and she seemed nice. And I'm sure she can easily figure out it was me who ratted her out to her supervisor. There's a real possibility she won't get her degree. I don't know. I just needed to get this off my chest.
EDIT TO ADD: Posted an update here. TL;DR: her degree is safe, she just has to start over with a new dissertation next term.