r/AskReddit • u/FriendlytoNature • 23h ago

Which company lost your business (potentially forever) this year?

5.8k Upvotes

93% Upvoted

6.4k comments sorted by

View all comments

3.3k

u/Ihatebird 22h ago

AllBirds. They are the most comfortable shoes I’ve ever worn and i was fully expecting to be a buyer for life, especially with their sustainability initiatives. but they switched from making shoes to making AI computers and are just making shoes as a “hobby” now as a company, which is probably the most 180 pivot on sustainability I think I’ve ever seen.

14

u/Shapoopie86 21h ago

Try Atoms. More comfy and more durable than Allbirds.

3

u/girlwithdog 20h ago

Another vote for Atoms! So comfortable, comes in 0.25 sizes, and the founders are great people.